Category Archives: social media

Time to Cry Tuesday – Blogher Hangover

The other day I gave you a silly little peek into a moment I experienced at Blogher, the women’s blogging conference. I am usually prone to pick out the most absurd of moments and share them here because I like to entertain. And I have to admit, THAT was entertaining.

But the event itself was far from silly. For me it was proof that women from all over can come together and form a community that in a matter of hours becomes as close as those from which they have traveled. If not, in some ways, closer.

Women are a funny gender. We nurture by nature. Sure there are the mean girls and the cool chicks at the cafeteria table. And from where I came from, there are those who liked to mix it up with a little girl fight at the flagpole now and then. But for the most part, women rally around.

Someone is ill? We feed their families and care for their kids. Someone has a loss? We make arrangements, and give a shoulder in the darkest of hours when everyone else has moved on. And hey, when we puke, our truest friend will hold our hair back and never judge us.

So it is no surprise that when a hotel full of women bloggers got together there was a buzz; a feeling in the air that was hard to describe. Sure it was overwhelming at times. But the strangest things were happening. Coincidences and connections. With strangers. But not really. Women met each other in person for the first time when they had known each other online for years. And all we could say was, ‘I feel like I have known you for years.’

I spent the most fascinating hour drinking wine with a group of women in a hotel room. Most of us only knew one or two people in the room. ‘Where did you sit?’, my husband asked me. ‘You know, all over. In the chairs, lying on the beds. It was very relaxed.’ Of course his mind went into full blown girl on girl pillow fights. Yeh, well that is the penis for you.

I digress. The point was, the whole purpose of this conference was to share. Ideas. Lives. Business concepts. And everything in between. To give each other the balls to keep doing whatever it is that we do. For whatever reasons we do them.

I regret that I was only able to attend one day. But this 14-hour day left me so spent that going back was simply out of the question. I had a Blogher hangover (or maybe it was the wine) But, I needed to digest.

Now that I have, I am so proud to have been a part of this. Blogging is very much a way of life for me. There is no right or wrong way to do it. Some over-share, but it works for them. Some over-sell, but it works for them as well.

And me, well there were three things that made me happiest. One, I got to check in at the same time as Mrs. Potato Head.  Two, someone in an elevator saw my conference badge and told me that I had the best blog name of the day. And three, I got to hear a ballroom full of women chant the word vagina in unison. Seriously, where else could that happen?

Haven’t had enough of me yet? You can also read me at 50-Something Moms Blog. For photo enthusiasts, visit Leaving the zip code, photos from outside the comfort zone.

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Filed under blogging, friendship, social media, Time to Cry Tuesdays, women

Mother Daughter IM

Sometimes the only communication I have with my kids is virtual. It’s ok; any connection is fine by me and sometimes you can simply jump into each other’s day and ease the pain a little. The following is part of a chat with my daughter who, as part of her internship duties, had to be the receptionist for two days in a row. This came in at about 4:45 PM just as most of the office was getting ready to vamoose. (note we both have our dog as our icons… scary) I am in the blue in case you could not guess.

Haven’t had enough of me yet? You can also read me at 50-Something Moms Blog. For photo enthusiasts, visit Leaving the zip code, photos from outside the comfort zone.

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Filed under conversations, humor, Jana, social media

Got Balls?

Yes it is quite obvious that these type of people seek me out on the road and present themselves in front of me. It has become more than just a coincidence at this point.

I have a few friends that I would love to buy this bumper sticker for, and you certainly know who you are. (cough, cough, Joanne)

I particularly like the way the bumper is dented and the sticker is damaged, it makes it look that much ballsier.

Do you think this would look good on the back of my momUV?

Haven’t had enough of me yet? You can also read me at 50-Something Moms Blog. For photo enthusiasts, visit Leaving the zip code, photos from outside the comfort zone.

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Filed under absurdities, humor, social media

My fibroid history and targeted advertising

Arghh! You are saying. (exactly how do you pronounce arghh?) Do we really need to know about her friggin’ fibroid history? Do we really care about the dirty little details of her aging reproductive tract?

Actually, no you don’t. But apparently facebook did because they saw it fit to target me with this ad for a fibroid clinical trial.

Do I have fibroids? Not anymore because I had those babies yanked out about 4 years ago with my uterus if you really must know. (oh jeez, is there no end to this level of discomfort?) Good news: I can wear white pants whenever I want. I digress.

The question is, did facebook’s magic algorithm figure to target me with a fibroid trial because of my age, or because fibroids have been mentioned more than once on this very blog? (this blog is listed in networked blogs on facebook)

One will never really know the answer to that or the other mind-boggling questions of the universe. But it is safe to say either one or both of those could have gotten that ad on my page.

The reason I have chosen to share all this with you now is that it comes at such a timely juncture in our online lives; in a week where facebook’s ‘invasion’ of our privacy has been questioned ad nauseum. Users are in an uproar about how much of their profile information will be shared.

Well, the reality is kiddies, the info is out there for the taking. Not just on facebook, but all over the web. This article by Micheal Bush in Ad Age illustrates quite well how a digital profile can be gathered without much effort. Public information, as they say. Creepy, on some level but really who cares?

What are we afraid of? Well, me? I am not afraid of a whole hell of a lot. I don’t want to have my identity stolen and I don’t want to be stalked by creeps in real life. I agree with Micheal Bush, I don’t think that is the goal of marketers. Their goal is to reach their target market; the very people that are most likely to be their customers. To me, that’s not so terrible. Because if I had a facebook ad for string bikinis on my page I would only become depressed that my fibroid/uterus free body has no business squeezing into one. Or if you would be more mundane, I would not like to see ads for diapers.

I am both too old and thankfully too young to be buying any kind of diapers real soon.

Do you get where I am going with this? Does the fact that I have been in the business of marketing brands for the past (never mind how many) years taint my opinion? Maybe. Does my love (read obsession) for social media further color my feeling about this? Hell yeh.

Personally, I sort of think it is worth it to give up a little false sense of privacy to have the access to this kind of information. On a serious note, when I was trying to decide what to do about those damn fibroids, I would have welcomed the information that ad was offering me. (instead of torturing poor Dr. Judy for weeks about what I should do. Thanks again Jude, I will never forget your patience, I owe you a drink)

Haven’t had enough of me yet? You can also read me at 50-Something Moms Blog. For photo enthusiasts, visit Leaving the zip code, photos from outside the comfort zone.

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Filed under blogging, facebook, facebook ads, health, humor, social media, trends

Vote for Mel

I am always checking out the latest cause-related campaigns because they tie together my passion for marketing, promotion, social media, design and a worthy cause. One of the best things about the social web is the way those involved have embraced social good and incorporated it into some really fantastic promotions. One only needs to take a peek at what Pepsi has up its sleeve instead of the gazillion dollar Super Bowl ads this year.

Today I received an email from Zazzle promoting a photo contest with a fundraising component supporting Spay Day 2010.

Who better to enter this contest than our dear sweet Mel – the ultimate good sport. I entered the photo below because although there have been many featured on this blog in the past, this is my all time fave. She is a great model.

Below is a preview of a page where you can vote for my girl and make a donation to a local organization, The Animal Lovers League in Glen Cove. Here is a link to the page as well. If you feel so inclined, make a donation to a worthy cause. She has 30 votes already!

Haven’t had enough of me yet? You can also read me at 50-Something Moms Blog. For photo enthusiasts, visit Leaving the zip code, photos from outside the comfort zone.

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Filed under charity, pets, photography, social media

When Twitter is Down

So it happened tonight. To the dismay of those of us who use it as drug of choice/best time suck of all time the world’s most sophisticated social media types, twitter was so down that we were not even getting that cute little fail whale graphic. How did I find out? On Facebook, of course. The other place where online junkies get their fix favorite network of choice.

My guess was that since the Consumer Electronics Show (CES) is going on right now all the geekiest of geeks most sophisticated technology types were jamming twitter and causing it to sporadically fail.

I did a quick Google search to find out what was up and came across my new favorite site. It is called whentwitterisdown.com and every time you refresh the screen you get a new message. It is kind of like web 2.0s version of the magic 8 ball with an attitude.

Here are some of my faves:

I love the last one. And for the record, I don’t have a cat!

Haven’t had enough of me yet? You can also read me at 50-Something Moms Blog. For photo enthusiasts, visit Leaving the zip code, photos from outside the comfort zone.

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Filed under absurdities, communities, conversations, current events, humor, searches, social media, technology

No more shaving?!

Nope, didn’t make this one up. This baby is a screen grab right off my Facebook page. One of those creepy targeted ads towards women over 50. Or should I say, bearded women over 50. Hold onto your hats kiddies, I am up for a good rant on this one.

C’mon American Laser Centers! Are you friggin’ kidding me!

I mean, do you really think that a woman with shaving cream on her face is going to attract the likes of me and my kind? Honestly, we wax. And we laser after weighing the consequences of lifelong hair removal from certain parts of our bodies. Many do have to do a little touch up above the lip (I am thankful to say I do not). But um, facial hair to the point of having a beard?! Did you think maybe a shot of some long legs or a perhaps a hint of the bikini line might get us a little more attracted to your service than to show a woman…

SHAVING HER DAMN FACE!

I am sorry, last time I went on a girls weekend with my 50-year-old friends I don’t recall any of them whipping out the shaving cream and the razor and going to town on their chinny chin chins. I do remember a few conversations with the word ‘Brazilian’ in it but hey, we are just a bunch of women over 50, what do we know about hair removal? Well, this one does know that the hair removal market sits at around $1.8 billion annually – yes with a B! Thanks Wendy for that little factoid.

Wait, have I mentioned that 50-year-old women tend to be menopausal with erratic behavior patterns and reactions to things that piss them off. Oh right, did not show up in the research.

Oh, you were trying to be funny you say?

NOT.

Just curious, did you do any kind of focus group on that ad? Was there even a woman in the building when you guys did that creative? My friends, this is what we call a big time fail in my book.

So, my dear friends at the American Laser Centers, let’s see what kind of social media monitoring you are doing now that you put that ridiculous ad on my Facebook page. Or shall I say anti-social media? Rule number one, make sure you monitor or you are setting yourselves up for a nightmare. Might I suggest  The Social Studies Group, they can set you up with a nice program. And hey, $3,000 worth of free laser treatments would be a good sort of apology for insulting the hell out of me.

Now, you will have to excuse me, I have to go call the wonderful woman who waxes me and tell her how much I appreciate her sensitivity.

Haven’t had enough of me yet? You can also read me at 50-Something Moms Blog. For photo enthusiasts, visit Leaving the zip code, photos from outside the comfort zone.

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Filed under absurdities, body image, fashion, humor, marketing, social media, women