I have proven that I can have fun just about anywhere. Today it was in the drug store while shopping for a get well gift. Joyce, my sometimes MFTA by proxy was delighted to partake in the shoot.
I am always amazed at the terrible packaging in the section with the braces and bandages. This item struck me immediately. First, I have been pregnant twice and honestly, I am so very thankful that no one ever prescribed the Comfy Cradle for me. I mean, it is not like it did not get to be a chore around the 8th or 9th month, but I never had the need to use apparatus to hold up my babies. I like that 17 years later this item makes me feel grateful for that fact.
With all due respect to the product, because I am sure there are many that get major relief from this sucker, but they really need to take a look at updating their packaging. Where should I start? Ok, Starwars light sabre background, not all that contemporary. Hairstyle? Quite popular towards the beginning of the 80s, now, not so much. Low cut leotard? Just don’t get that.
But the thing about this package that gives this today’s Magnet For the Absurd award is the healthcare worker in the top left corner. Am I mistaken, or is she holding a 3 month old? Seriously, if that is the size baby this woman is carrying, no wonder she needs the Comfy Cradle. This kid looks like it came out ready to eat solid food for G-d’s sake!
So, Scott Specialties, Inc., you may want to consider a redesign. Give me a shout, I can spin my Art Direction skills and whip you up a wonderful new line of packaging. And since I clicked over to your website, we can help you out with that as well.