Have you seen the Advil Congestion Relief commercial yet?
Woman is in bed with a terrible cold. Man with a t-shirt that reads MUCUS sits down on the bed.
Can anyone explain why that makes me laugh so much? Yeh, I know, bodily function infantile behavior. So? C’mon, admit that you think it is funny too. I mean, can you imagine the creative team sitting in a conference room late at night before the client pitch? They’re all hopped up on caffeine and sugar and they have rejected at least a dozen ideas. Then someone stands up and shouts:
How ’bout we dress someone in a MUCUS t-shirt and use the line “naturally, blame the mucus”
Brilliance in advertising? Maybe not, but it certainly sticks.
i could cry but i don't have time 
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When you say ‘it certainly sticks’, I’m hoping you’re not referring to the mucous …. ?
cute orla. no that was sticks as used in sticky advertising… making an impact and staying with you.
I think you should just shorten it to “Blame the Mucus.” (Will fit better.)
i knew the mucus guy in college… its weird seeing him labeled snot on tv
that is hysterical. my husband said it disturbed him that the poor guy would have to put this on his resume
I am trying to find out who the guy who plays the mucus is. I searched it on Bing and this blog is what I got. Do you remember his name?
Just found out. Michael Nathanson
If you read back a few comments @Erin went to college with him, you may want to ask her about him!
What’s the guys name? He looks exactly like my husband (who has never seen the commercial!) I want to look him up so my hubby can see the uncanny resemblense!!! lindalightburn@yahoo.com
I love this commercial cuz the mucus guy looks just like my part time lover / drug dealer, and I miss the sassy son of a bitch.
erin, introduce me.
I love this commercial. They got the perfect guy to play mucus. Just the right combination of sarcasm andnerdy scruffiness. Unfortunately, the humor may be defeating the purpose of the commercial. I needed to purchase just such a product for my daughter today. I could remember the commercial, particularly the hook line, “Naturally, blame the mucus” but NOT the product name! So I went to work and asked 12 different people if they had seen the commercial and EVERYONE had, but NO ONE could tell me the name of the product. Every person I asked said Musinex. Apparently the tee shirt with “mucus” printed on it inspires the Musinex memory rather than the actual product name. Advil may want to revisit the branding part of this great commercial…
Now there’s an advertising quandary. Hey, I think if they gave this guy a Facebook page they could get people to remember the product name
“Don’t blame the mucus” excellent…as I stood in the isle of my drug store trying desperately to find this medicine I Google it,found this site,got what I need! Thank you advertising team, for helping me get rid of a 4 day migraine due to sinus congestion!NOT MUCUS 🙂
In should probably be hearing from their social media team by now, don’t you think?
Oh and feel better Anita
who is the actress in bed with mucus?
Who is the actor who IS the mucus???
So sorry, Linda. I do not know his name.
Well… the mucus part stuck to me… but I couldn’t remember which product was the commercial about… well, I googled “blame the mucus” and found this post…
Isn’t this a great time to be in world history?
-Thank God for Advil…
– Thank God for tecnology
– Thank God for google
And thanks to you for this post, now I’m going to the farmacy, I’m gonna try Advil… with all this crap in my nose I declare myself…
Nasaly constipated…!
And … mucus, nothing personal…
Hey…! Can you imagine the actors’s resume? “Well I played mucus for a very important pharmaceutical product commercial…”
His resume has a lot more than just “the mucus guy”. Check him out and you may remember seeing him in the other commercials that’s included in his video “resume”. ~ http://www.michaelnathanson.net/Michael_Nathanson_Actor_Website/Home.html ~
Y’all r 2 funny! I had the same problem with no one remembering the product. But I found you guys and hopefully I will be better in a day or so. Hey, will this stuff work with a ample supply of hot (SoCo) toddys???? Had my first hot toody last night. Didn’t get any better, but I slept good.
Actually I found a link to the original English (U.S.) Advil congestion relief on Michael Nathanson’s web site ~ http://www.michaelnathanson.net/Michael_Nathanson_Actor_Website/Home.html ~ … so a big thanks to “Mr. Mucus” Michael Nathanson for helping me find this video and the ability to share it with you all. *ORIGINAL SOURCE ~ http://www.michaelnathanson.net/Michael_Nathanson_Actor_Website/News/Entries/2010/8/30_July_August_2010.html ~*
And without further ado; I present the video to you; enjoy ~ http://highlineproductions.wiredrive.com/l/p/?presentation=a6583308b3dd2d1f647475593c9ee711 ~
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